Oct 4, 2012 10:00pm PDT
was when moderator jim lehrere declined to take the debate to another topic. analysts say the ability for people to comment on everything from the moderator to who they think is winning is a game changer. during the evident, several accounts sprung up especially after this comment about pbs funding. >> i like big bird, i like you too but i'm not going to keep borrowing money from china to pay for it. >> reporter: appliance maker kitchen aid usa twitter page sent out this tweet after president obama told a story about his late grandmother. quote obama's grandma everyone knew it was going to be bad, she died three days before she became president. end quote. the kitchen aid tweeter account apologized and said they had removed that person from the tweeter team. companies must learn how to account for gaffes in the twitter media as they would for regular media. >>> american commented on what has been causing seats to come lose. american points to ware and tear, bad design everyone spilled soda. >>> honda is recalling more than 820,000 civics and pilot suvs because the headlights can fail.